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Privacy Policy

1. Introduction


The Armory (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect information when you visit our website, enroll in training, or purchase subscriptions.

This website provides firearm training and education only. We do not sell firearms, ammunition, firearm parts, or regulated products 

2. Information We Collect


We may collect the following types of information:

Personal Information

  • Full name

  • Email address

  • Phone number

  • Billing address

  • Account login credentials

Payment Information

Payment details are processed securely by our payment processor. We do not store full credit card numbers on our servers.

Usage Information

  • IP address

  • Browser type

  • Pages visited

  • Time and date of access

This data helps us improve website functionality and user experience. 

3. How We Use Your Information


We use collected information to:

  • Provide access to training and subscription services

  • Process payments and manage subscriptions

  • Communicate about account updates, billing, or support requests

  • Improve website performance and services

  • Comply with legal and payment processor requirements

We do not use your data for unlawful purposes.

4. Training & Educational Disclaimer


Any personal information provided in connection with training or subscriptions is used solely to deliver educational content.

Training is for educational purposes only and does not constitute legal advice. Laws vary by state, and users are responsible for compliance with applicable laws

5. Cookies & Tracking Technologies


We may use cookies or similar technologies to:

  • Maintain user sessions

  • Remember preferences

  • Analyze website traffic

You may disable cookies through your browser settings, though some site functionality may be limited.

6. Information Sharing


We do not sell, rent, or trade your personal information.

We may share information only with:

  • Payment processors (for transaction handling)

  • Service providers who help operate the website

  • Legal or regulatory authorities if required by law

All third parties are required to maintain confidentiality and security.

7. Data Security


We take reasonable technical and organizational measures to protect your information, including:

  • HTTPS encryption

  • Secure payment processing

  • Restricted access to sensitive data

While no system is 100% secure, we strive to protect your information to industry standards.

8. Subscription & Billing Transparency


Before checkout, users are shown:

  • Full pricing

  • Billing frequency (monthly or annual)

  • Auto-renewal terms

  • Cancellation instructions

This transparency complies with payment processor underwriting requirements

9. Your Rights


Depending on your location, you may have the right to:

  • Access your personal information

  • Request corrections

  • Request deletion of your data (subject to legal or billing requirements)

Requests can be submitted using the contact information below.

10. Third-Party Links


Our website may contain links to third-party sites. We are not responsible for the privacy practices or content of external websites.

11. Changes to This Policy


We may update this Privacy Policy periodically. Any changes will be posted on this page with a revised effective date. Continued use of the website constitutes acceptance of the updated policy.

12. Contact Information


The Armory

Address: 248 West 9210 South, Sandy, UT 84070

Phone: (801) 601-8939

Email: info@armoryutah.com

State of Operation: Utah